INTERACTIVE RADIO AND PUBLIC SPHERE TO PARTICIPATE IN INFORMATION COMMUNITY DEVELOPMENT
1) Totok Wahyu Abadi, 2) Chiquita Mardliyah, 3) Ilmi Usrotin Choiriyah

1) Department of Communication Science, FISIP, Universitas Muhammadiyah Sidoarjo, Jalan Majapahit 666 B Sidoarjo, email: totokwahyu[at]umsida.ac.id
2) Department of Communication Science, FISIP, Universitas Muhammadiyah Sidoarjo, Jalan Majapahit 666 B Sidoarjo
3. Department of Public Administration, FISIP, Universitas Muhammadiyah Sidoarjo, Jalan Majapahit 666 B Sidoarjo, email: ilmiusrotin[at]umsida.ac.id

Abstract

Abstract - The new media format had put radio not only as a medium of information, education, and entertainment, but also as an interactive medium as well as a public sphere. The purpose of this study analyzed and explained the radio as a public sphere to participate and interact as well as the influence of interactive media on community participation. This research method used quantitative explanative with samples of 100 respondents who participated in the program "Kelana Kota" Radio Suara Surabaya. Analyzing technique used multiple regression analysis with SPSS 20 program. The results showed that first, radio had a role as media to interact and exchange information with fellow audience and public sphere to participate in information society development. Second, the most influential factors of participation were interactive media, assertiveness, and attitudes. Coefficient influence of these three variables on participation of 40.2%. Third, public participation on the radio public space in the form of access and delivery of information, supervision, partnership, consultation, and dialogue.

Keywords: interactive media, radio as public sphere, community participation

Topic: Communication Studies