THE COMMUNICATION STRATEGY USED BY BIMAS ISLAM TO AVOID GETTING DIVORCE IN PONOROGO Mohammad Luthfi (a*), M. Rifai (a)
University of Darussalam Gontor
Abstract
This study aims at revealing the communication strategy of Bimas Islam to prevent divorce in Ponorogo. This research was carried out in Bimas Islam Office, Ponorogo. the informants involved in this study were Head of Bimas Islam as well as Chair of Extention Workers and Facilitator. Techniques of data collection used in this study were interviews, observation, and documentation. The results showed that the communication strategies implemented by Bimas Islam in Ponorogo as an effort to prevent divorce were marriage guidance, counseling, and mediation activities. Receivers of divorce prevention activities were a prospective husband and wife together with the couple getting a conflic. Message delivery strategy was conveyed through lectures, group discussions, and persuasion. Meanwhile, the teaching aids used were LCD projectors, whiteboards, and books of the foundation in Sakinah Family. The communicators involved were a motivator and also counselor who have already attended a sakinah family program. The contribution of this research is in the form of communication strategies to prevent divorce.
Keywords: Communication Strategy, Bimas Islam, Divorce
